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Multi-Domain CMS with Flash Video Content Delivery System
Client Needs Analysis:
Citybuzz needed a solution to manage their rapidly growing web presence. With their customer base spreading to numerous sites, Citybuzz required 25 sites to start and then additional sites for every city whose market they entered. They also required a portal site which will list all City specific sites.
The amount of material on each site required multiple categories and subcategories followed by articles with reviews of various cities along with pastimes, culinary critiques, and much more. Each category required the ability to display crisp streaming video inline with featured advertising videos to name just a few required features. The cost of creating individual sites, each with their own Content Management System (CMS) would have been cost prohibitive and lacked the ability to make global changes which would result in future additional expenses and headaches.
Solution:
Binarian Studios developed a solution which provided maximum scalability and ease of use for both users and for Citybuzz personnel. Using ASP.NET and a number of other technologies, Binarian Studios created a custom portal and CMS which would allow Citybuzz to have an entirely new site up literally in a matter of minutes without Citybuzz ever having to see a line of code or contacting us. Simply register the domain, point it to our servers, add content and make it live.
For content management, Binarian Studios created a custom web based application. A new Citybuzz site can now be added starting with domain name, graphics and unique color palette, followed by categories and subcategories, articles with full in-line WYSIWYG functionality and dynamic media management, video ads, and Streaming Flash Media.
To reduce costly per clip conversion and encoding fees, Binarian Studios created a system which allows a video editor to simply drop a video file into a folder then our transcoding server converts it to Flash Video, enters it into a list from which Citybuzz content managers can directly add the video into any category they want. At this point the video can be made "live" by a content editor.
The entire Citybuzz portal can be modified in-line, similar to a Wiki, without the need to learn a new interface. Administrators and content managers may browse the site just like the end user, but when logged in as an admin, they can edit and add information. An advanced permissions system also allows administrators to assign editors and content managers to specific domains.
Time to Design & Develop:
60 Days
Technologies Used:
ASP.NET, SQL, Flash Media Server, Flash AS2 |
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Crystal Icing came to Binarian Studios as a startup with a simple informational web site and sold products on eBay and via Paypal. They wanted to increase awareness around their product and have a more advanced web site.
Binarian Studios provided a wide range of services from custom e-commerce solutions and graphic design to a full internet marketing package and extensive business consultation and monitoring.
Within 10 months of launch thanks to a wonderful product and carefully crafted internet marketing strategies, Crystal Icing has seen their traffic increase 500% and sales have skyrocketed and continue to increase each month.
Working exclusively with Binarian Studios, Crystal Icing has attracted the eyes of The Oscars, Teen People, international magazines/blogs and have been commissioned for work by countless celebrities and a wide variety of corporate events such as the T-Mobile Sidekick 3 Launch Party.
| • Custom Administrative Tools |
• Secure eCommerce Solution |
| • Website Design |
• HTML Email Advertising Campaigns |
| • Photography |
• Email & Web Hosting |
| • Content Management |
• Customer Data Tracking & Analysis |
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Kaatskill Mountain Club (KMC) is a luxury resort in the Catskill Mountains.
They required a web presence that would portray the resort's sophistication and elegance in order to attract and retain customers looking for a luxury getaway in the Catskills.
In addition to our CMS solution, Binarian provided a full photography package and an advanced E-Marketing plan such as ongoing search engine optimization, copywriting and customer tracking.
| • Custom Administrative Tools |
• Secure eCommerce Solution |
| • Website Design |
• HTML Email Advertising Campaigns |
| • Photography |
• Email & Web Hosting |
| • Content Management |
• Customer Data Tracking & Analysis |
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Problem:
Nesquik required a speedy mapping of their entire Flash application to make key decisions in
Within a weeks time Binarian had to map the entire Flash Application without any documentation or contact with the original developers.
Solution:
Binarian's expert Flash developers were able to look through thousands of files, lines of code and flash graphics and put together a coherent workflow model and diagram as well as documentation of over 200 key files within the application within a deadline that could be described only as "unrealistic" by all other companies approached for the project.
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Problem:
21st Insurance needed a quote estimator immediately for their new sites launch.
Binarian stepped in.
Solution:
With no lead time or prior knowledge of the system. Binarian's developers were able to analyze the 21st Century's quote system and integrate it with an online quote estimator in a timeline that no one else would touch.
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Rich Internet Application with Multi-Domain CMS
Operating from 32 locations around the nation, Resun Corporation, located in Dulles, Virginia provides modular office buildings and shelter for disaster recovery and is business that can require updating information in the blink of an eye.
Binarian Studios worked with Resun to refresh their brand and create a custom Flash Rich Internet Application with full flash content management system which allows Resun to create full web sites or update large amounts of content on the fly without ever touching a line of code. All data is stored in a central database and communicates with the Flash Rich Internet Application.
During Hurricane Katrina, Binarian Studios provided an in depth multi-camapign Google AdWords and Overture program which resulted in hundreds of leads for Resun and quick disaster recovery aid for Hurrican Katrina Victims.
| • Custom Administrative Tools |
• Content Management |
| • Sales & Marketing Tools |
• HTML Email Advertising Campaigns |
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Case Study Coming Soon.
| • Custom Administrative Tools |
• Website Design |
| • Content Management |
• Email & Web Hosting |
| • Customer Data Tracking & Analysis |
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Jessi Hamilton is a 19-year-old singer/songwriter from Raleigh, North Carolina. Jessi and her management required a web site that would represent Jessi as an artist as well as elegantly showcase her music, images, musical career, breaking news and album reviews.
Her site is a clean and simple to use site that soulfully portrays the music of Jessi Hamilton by combining stock digital photography with graphic elements and rich Flash elements. This site is also regularly updated by Jessi's management via a content management system as Debut Album Release draws near. Her music video was also directed, created and edited by Kevin K.
| • Custom Administrative Tools |
• Website Design |
| • Sales & Marketing Tools |
• Photography |
| • Consumer Data Capture |
• Email & Web Hosting |
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Jackie Rogers is a fashion house based in NYC. Jackie Rogers is an ex actress and runway model turned fashion designer and was the only student of Coco Chanel. Our approach for this shop was to pinpoint the client's tastes. Aesthetics were very important. The site required a modern and chic look to mirror the taste of the designer. We presented a number of different stylistic approaches to the web site and landed on one that the client favored.
We implemented an e-commerce shop with integrated merchant account and user management as well as content management for the web site and mailing list and bi-yearly fashion lines. The site was completed ahead of schedule and in time for their Hamptons store opening.
| • Custom Administrative Tools |
• Secure eCommerce Solution |
| • Sales & Marketing Tools |
• Website Design |
| • Photography |
• Email & Web Hosting |
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R DRUGS ETC is a walk-in retail pharmacy located in downtown Rochester, New York. They sell over-the-counter medications, health and beauty care products and fill prescriptions. They also deliver your orders to your door.
We focused on creating a reliable and professional looking web site and to engage the user and keep them coming back, custom content feeds were integrated with the web site to subscription based articles which update daily, allowing the client to focus more on business. We also provided a custom online prescription system which tied to a pharmaceutical database as well as a content management system and mailing lists and a system to tracking online orders and deliveries.
| • Custom Administrative Tools |
• Content Management |
| • Sales & Marketing Tools |
• HTML Email Advertising Campaigns |
| • Photography |
• Email & Web Hosting |
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Calvary Automation Systems is a leading manufacturer of special machines, turnkey automated systems, and specialized fixturing for major automobile manufacturers and other companies. Binarian Studios was brought on to create a new website to enhance Calvary Automation's online presence and to develop a content management system for personnel to update text and images within the site.
Binarian Studios also created and implemented a web based industrial collaboration system for Calvauto to improve workflow between Calvauto and their clients, complete with a camera feed for clients to watch in progress shots of their project being assembled by engineers on the floor. Also implemented was an on-site schedule based streaming media server for plasma screens in their lobby and halls with general and industry programmable video content.
| • Custom Administrative Tools |
• Content Management |
| • Website Design |
• Photography |
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Park Avenue Realtors sells upscale luxury homes and commercial real estate and excel in customer service. They required a system that would allow realtors and data entry personnel to update all major aspects of the website including a large variety of properties with rich media such as photo galleries, 360 degree videos, streaming video and printable flyers.
The website was also integrated with the GRAR property database which lists MLS properties within the Park Avenue Realtors website and all fully tied into a custom content management system.
| • Custom Administrative Tools |
• Content Management |
| • Sales & Marketing Tools |
• HTML Email Advertising Campaigns |
| • Email & Web Hosting |
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Añoranzas is a gourmet catering service based in San Juan Puerto Rico. They provide gourmet cooking right in the comfort of your home for special events as well as everyday dining.
Añoranzas required a web site which was elegant and conveyed a sense of old world feel prevalent in the Old San Juan area. The web site, was created in both english and spanish and has a contact lead generation system which ties in to their regional Google Adwords marketing plan.
| • Custom Administrative Tools |
• Content Management |
| • Sales & Marketing Tools |
• HTML Email Advertising Campaigns |
| • Photography |
• Email & Web Hosting |
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